SEO Training

SEO Training Course

Search Engine Optimization (SEO) is a part of a larger marketing methodology of search enginer marketing. SEO is the procedure of improving the ranking of a web page in search engines (example google bing, yahoo) using natural and non advertising based search results.

Course Details

Onsite SEO

  • Basics of Website Designing / Development
  • Usability and User Experience in Website
  • Onsite Optimization Basics
  • HTML Basics for SEO
  • Importance of Domain Names
  • Website Structure and Navigation Menu Optimization
  • HTML Validation using W3C
  • Coding Best Practices
  • Filename Optimization
  • Title Tag Optimization
  • Meta Tags Optimization
  • Headers Optimization
  • SEO Content Writing
  • Page Speed Optimization Tool
  • Anchor Links Optimization
  • Internal Link Statergy
  • Iframes / Frames effects on SEO
  • Image Tag Optimization
  • Footer Optimization
  • Creating an HTML and XML sitemaps
  • Google SEO Guidelines

Offsite SEO

  • Introduction to Offsite Optimization
  • Submission to search engines
  • Linking Building Methodology
  • Types of Linking Methods
  • Free Links / Paid Links
  • Directory Submissions for SEO
  • Social Bookmarking
  • Local Business Listing (Local SEO)
  • Classifieds Posting
  • Forum Signatures and Commenting
  • Using Blogs for SEO
  • Blog Commenting
  • Press Release Submission
  • Article Submissions
  • Social Media Optimizatization Techniques (Basics)
  • RSS Feeds Submissions
  • Tracking the Links and Page Rank

Dynamic Website SEO

  • Difference between Dynamic and Static Sites
  • SEO for WordPress (SEO Widgets)
  • SEO for Joomla (Joomla SEO Plugin)
  • SEO for Blogspot

Google WebMasters Tools

  • Adding a Site and Verification Process